Every year, Harris Interactive conducts a poll to list America's most popular sports stars. While popularity can be a fungible concept, the results remain somewhat instructive, especially in terms of which players have reached a level of fame beyond their sport's diehard audience.
Last season, Kobe Bryant(notes) found himself at the top of the list of male stars. Now, he's dropped to No. 3 in a tie with Michael Jordan, and behind Indianapolis Colts quarterback Peyton Manning and new champ Derek Jeter of the Yankees.
Male
1. Derek Jeter
2. Peyton Manning
3. (tie) Kobe Bryant
3. (tie) Michael Jordan
5. Tiger Woods
6. Tom Brady
7. (tie) Albert Pujols
7. (tie) Hines Ward
9. Derrick Rose
10. Aaron Rodgers
2. Peyton Manning
3. (tie) Kobe Bryant
3. (tie) Michael Jordan
5. Tiger Woods
6. Tom Brady
7. (tie) Albert Pujols
7. (tie) Hines Ward
9. Derrick Rose
10. Aaron Rodgers
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